With an increase in remote sales, many businesses are looking to adapt their sales playbooks to fit their new virtual sales cycles. Either way, there's a lot to be said for the importance of perfecting your playbook.
Sales playbooks are tough.
How do you make sure you’ve covered everything? How do you share it in your team? How do you decide if an aspect should be included or not? These are common questions that cross anyone's mind creating a sales playbook. Whether you've changed to a virtual sales cycle, or just want to refine your existing sales process, it can be hard to know where to even begin.
Why are sales playbooks so important?
A good sales playbook helps your team know what to work towards and, more importantly, how to actually get there. Sales reps need to know what is expected of them in order to feel motivated and empowered to do the best they can. A good playbook helps keep all reps on the same page regarding messaging, best practices, and general sales process alignment.
We know it's not always easy. So we've gathered some tips for you to read before you make your next sales playbook, or if want to improve your existing one!
Ensure your playbook is top notch.
Download this guide to help you put those finishing touches on your sales playbook, adapt your current playbook to fit your new virtual sales cycle, or use it as the basis for an entirely new one. It’s in your hands now!